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Instapaper Case Study: The Costs of Freemium Pricing

Instapaper is a leading app that helps users save webpages locally on their phone/tablet for later offline reading.  The company used to operate under the freemium model (free for a basic version, pay...

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The Authentication Model: A Double Edged Sword for Cable Providers

CNN is joining the ranks of ESPN 3 and HBO Go as it launches live web streaming of its cable news channel via a pay-tv authentication model.  Under the authentication model, viewers must verify they...

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Pricing in the News: Parking Meters and Freemium Games

Last week I stumbled upon a few interesting articles in the New York Times on some prior topics of this blog.  The articles really speak to the evolution occurring in these industries and provide some...

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